iOS & Android Apps
With millions of mobile apps downloaded every month, it’s more important than ever to harness the opportunities that mobile engagement offers.
With the UK now declared as a smartphone society, apps have become a mainstream route for companies to connect more closely with their customers. They’re also a really neat way to provide better service and to grow your customer base. Despite all this, apps aren’t a necessity for everyone or every business. But, if you’re convinced that an app is something that could boost your business, then it’s important that you get a team who design and develop one that’s user-centric, highly functional and robustly built.
As native apps run on a device, they need to be downloaded. But this means they’re more powerful tools that are unlimited by the web.
The list of what they can do is long. They can fulfil internal business functions, be designed for engaging regular customers or attracting new ones. Designing your perfect app solution is all about taking everything you need into account and applying our knowledge and experience about everything app-based as well as what we know about your target audience, branding and current trends.
Custom-built, tailor-made, bespoke… Whatever app we develop for you, it’ll always be 100% unique and designed precisely for you.
Just as app design is totally different from web design, so is the development process. There are all kinds of things we need to consider and all sorts of features that could be included, from touch feedback and scrolling to alerts and intuitive layouts. App development also requires extremely extensive testing and refining to ensure that it performs robustly and reliably on all device types and sizes.
iOS is the mobile operating system that’s exclusively used for iPhones, iPads and iPod touches - making it the second most popular OS in the world.
Building apps for iOS is no mean feat. The intuitive interface and design principles of iOS present us with both an opportunity to take advantage of all the fantastic features iOS systems have to offer and a challenge to abide by the strict style and quality guidelines demanded by Apple - a crucial consideration if your app is to be featured on the app store. However, we enjoy a good challenge. And we really admire the intuitive, user-centric design of Apple, so everything from the aesthetic design to technical build of your iOS app is in safe hands.
Apple might sell a whole lot of iPhones but Android’s still king of mobile operating systems, selling over five times the rate of Apple in smartphones alone.
Millions of mobile devices across the world use the Android operating system. Which means that when you develop an Android app, you’re opening it up to a ginormous audience of phones and tablets. But this does make Android apps a little tricky to build. Although Android apps are simpler to build than iOS apps, the need to build them with a huge number of screen sizes in mind makes for some serious development and testing work. But we think it’s a worthy investment.
Chartered Management Institute